Annual project commissioned by the Downtown Beloit Association to document visitors’ experience at the state’s second largest Farmers’ Market (only Madison’s venue on the state’s Capitol Square is larger). Compiling statistics on the weekly summer/fall event enables the DBA to better advocate for local businesses and local entrepreneurs.

Founded in Milwaukee, WI, Acts Housing is expanding its mission to turn renters into homeowners in Beloit. The community development organization enables low-income families to become homeowners through financial counseling, real estate brokerage, loans, and other expertise.

The Belmark research team spent the summer of 2019 benchmarking two Beloit neighborhoods that will be impacted. Over the next five years, more than 150 families will become new homeowners in the Merrill and Hackett neighborhoods. By collecting baseline data now, Belmark research will help inform the program’s efficacy as Acts Housing helps improve at-risk neighborhoods.

2022 “Sense of Place” Survey

Commissioned by Vision Beloit to measure and analyze demographics and the economic characteristics of the area within a 10-mile radius of Beloit’s city center. Belmark has compiled and synthesized this information on a bi-annual basis since 2012.

2023-24 10-Mile City Report

Using pertinent market research methods most importantly focus group and surveying, this project evaluates consumer behavior and information as to how different demographic groups interact with a new beverage product to aid clients in their business decision.

This project assessed perceptions of the Beloit School District within a variety of cohorts in the community. Methods in surveying and focus grouping resulted in a report meant to present subjective and objective analyses of the Beloit School District on both comparative and segmented, school-by-school within the District, bases.