Beloit College announces three new undergraduate majors: Health Sciences, Marketing, and Finance. Students can declare these majors immediately, and start on their path to fulfilling lives marked by high achievement, personal responsibility, and public contribution in a diverse society.
BELOIT, WIS. (Feb 26, 2026) – Beloit College is pleased to announce the launch of three new undergraduate majors designed to meet the evolving demands of today’s students, families, and employers: Health Sciences, Marketing, and Finance. These additions represent a significant investment in curriculum innovation and reflect the college’s commitment to preparing graduates for high-demand careers in rapidly growing fields.
The new majors emerge from extensive dialogue with employers, professionals in the field, and prospective and current undergraduate students that revealed unmet demand and opportunity for growth. By introducing these programs, Beloit College demonstrates its agility in responding to real-world workforce needs while maintaining its distinctive commitment to personalized, human-centered learning.
Health Sciences: A pathway to healthcare professions
The Health Sciences major provides a rigorous, science-based foundation for students pursuing careers in medicine, nursing, physician assistant programs, physical therapy, public health, and biomedical research. The program equips students with core competencies in biology, chemistry, and psychology while examining the social determinants of health — the systems, policies, and conditions that shape health outcomes and healthcare access.
Students gain hands-on experience through internships, clinical simulations, and shadowing opportunities with local hospitals, public health departments, and community clinics. Mentorship from the Health Professions Advisory Committee supports students through prerequisite planning, standardized exam preparation (such as the MCAT), and professional development.
Finance: mastering the modern economy
The Finance major equips students with the quantitative, analytical, and strategic skills demanded by today’s financial sector. Through a rigorous curriculum emphasizing accounting, mathematics, statistics, and financial modeling, students learn to analyze markets, manage portfolios, and make informed financial decisions using real-world data.
The program integrates industry-wide tools — including Excel, Python, SQL, Tableau, and AI-based technologies — to prepare graduates for careers in investment banking, wealth management, corporate finance, and financial technology.
Career development is woven throughout, with personalized mentorship, networking events, and experiential opportunities including the Business Networking Summit and the Concierge Internship Program.
Marketing: connecting strategy to results
The Marketing major prepares students to lead brand strategy, digital campaigns, and customer engagement in an increasingly data-driven marketplace. In experiences inside and outside the classroom, Beloit College students develop a unique blend of analytical, creative, and strategic skills valued in roles such as market research, brand management, digital marketing, and agency work. The curriculum emphasizes consumer behavior, marketing principles, modern marketing tools and channels, and data analytics for measuring campaign effectiveness. A four-year developmental pathway features mentorship from career coaches, networking opportunities, and structured preparation for internships and post-graduate careers.
Learning by doing at Beloit College: The college offers distinctive hands-on experiences that bring marketing to life:
- Belmark Associates, a student-run market-research and consulting firm working with real clients gives students immediate experience solving authentic business problems.
- The Center for Entrepreneurship & Liberal Education (CELEB) provides access to a marketing lab, media studio, and Maker Lab where students test ideas and launch projects.
- The Executive-in-Residence program connects students with business leaders who mentor students on careers, resume building, and industry insights.
- Student clubs such as the Marketing Club and Women in Economics & Business provide support, competitions, workshops, and a professional network.
A college built for transfer students
Beloit College reaffirms its commitment to welcoming transfer students across all programs, including these new majors. The college recognizes many talented students begin their higher education journey at community colleges, technical schools, or other 4-year institutions, and transfer pathways are integral to the college’s mission. Each new major includes flexibility for transfer credits and support services designed to help transfer students thrive.
Innovation rooted in dialogue and exploration
“These new majors reflect who we are as an institution,” says Diep Phan, director of the School of Business. “We listen to employers, we listen to students, and we build programs that matter. Finance and Marketing aren’t just academic exercises— they’re direct preparation for the careers our graduates will lead.”
Rachel Bergstrom, director of the School of Health Sciences adds, “The Health Sciences major opens doors to healthcare careers for students who are especially excited about connecting their STEM coursework with a deep understanding of the complex context of health and healthcare in our society today.” Bergstrom emphasized that the new major’s structure encourages students to explore their options in healthcare. “It is designed to help them develop the core skills and knowledge required for professional training in several different fields of healthcare, including nursing, physician assistant, physical and occupational therapy, and many other allied health professions.”
Why Beloit College?
These majors embody Beloit College’s distinctive approach to higher education:
- Personalized learning: Small classes and close faculty mentorship ensure students receive individual attention and guidance.
- Real-world experiences: Internships, case studies, research projects, and real-world problem-solving are part of academic programs at Beloit College.
- Career readiness: Industry professionals, career coaches, and alumni mentors prepare students for jobs and and leadership.
- Community partnerships: Relationships with local employers, hospitals, and organizations create genuine learning opportunities and professional networks.
- Transfer-friendly: Beloit College welcomes students who have started elsewhere and and provides clear pathways to degree completion.
February 25, 2026
Contact:
Dr. Rachel Bergstrom
Director of the School of Health Sciences
Dr. Diep Phan
Director of the School of Business
